Mining The Sun - A video series for The Climate Council
The Climate Council wanted to showcase Broken Hill’s answer to climate change - renewables. The problem was, how would they make renewables interesting to a broad audience?
GoodChat TV decided to focus on the story of the characters in the town of Broken Hill, a former mining colony that had installed a solar farm so big it could power every home in the area.
Reaching a new audience
The series was shared 40,000 times, racking up 4 million organic views on social.